INSIGHTS

The Chief Growth Officer: The Evolution of the Marketing Head
Bizzabo In-Person Podcast | Blindfolds, Return on Emotion, Billie Eilish
The Human Connection: Empower A Brand Through Experiences & Interaction
Seven Elements That Can Energize Your Success Potential
Three Tips On How To Incorporate An Influencer Strategy At Your Next Event
How Brick-and-Mortar Stores Can Compete with Online Retailers | Forbes
How to Leverage Offline Events for Link Building | MOZ

PHILOSOPHY

In today's digitally congested environment, I believe organizations must cut through the noise by genuinely connecting with their target buyers on their own terms. Consumers are increasingly sophisticated and have become desensitized to the traditional avenues of marketing. Companies with a purpose that transcends their own products and services will be the ones that survive. Tell your story and be present across multiple channels and be part of the conversation throughout the sales cycle, from discovery to nurture to close.  A growth-focused approach is all about identifying and building authentic and long-lasting relationships.

Furthermore, a growth mindset is the foundation of my approach and vision for building brands. Having worked with Global Fortune 500 and mid-sized enterprises, I have over 15 years of brand, marketing, and advisory experience. I have successfully developed and implemented omni-channel digital, growth, communications and business development programs with an emphasis on lead generation, actionable analytics and reengineering the traditional.
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